Most of you have heard the term GIF. The letters “GIF” actually stand for “Graphic Interchange Format,” but you don’t need remember that. What you should know is a GIF is a compressed image format which can loop with motion. A GIF file is very useful for Web and Graphic designers due to it’s small file size. Although you lose resolution in your image with the these video files, the files are now pushing their way into other uses. Fiat recently released this commercial composed entirely with GIF files. https://mashable.com/2014/06/16/fiat-tumblr-gifs-tv-ad/ Admit it, it’s fun watching these little repeated video images. … Continue reading "Respect the GIF"
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